© fes
analytics
strategy
online campaigns
We support the Foundation for Social Education (FES) in running online social campaigns.
Foundation for Social Education (FES) is a public benefit organization focused primarily on education related to sexual and reproductive health.
© fes
We contribute to social campaigns aimed at promoting STI testing and reducing health risks associated with psychoactive substance use. Our role entails participating in campaign strategy development and managing ad purchases on online advertising platforms.
Campaigns for the Foundation are carried out on Facebook and Google networks.
We take particular pride in contributing to socially beneficial projects.
© fes
Due to formal requirements, campaigns have been executed using our advertising accounts.
Based on our detailed guidelines, the client provided graphic and textual assets for the ads.
Campaigns were optimized several times a week, allowing us to disable underperforming solutions and strengthen those yielding the best results.
Each campaign was concluded with an analytical report offering insights into technical and creative aspects, enabling more effective planning for future initiatives.